How we helped a pressure washing company build search visibility across two counties
The Result
5,200+ search impressions and 299 indexed queries within 6 months
From a standing start, service-specific pages are pulling targeted impressions across two counties. Holiday lighting pages alone account for nearly 1,000 impressions, and the site architecture is building compounding visibility with each passing month.
The Challenge
Jones Pressure Washing had a strong local reputation built on word-of-mouth, but no structured online presence. Their previous site was a basic template with no service-specific pages, no city targeting, and no SEO architecture. Homeowners searching for pressure washing, soft washing, or holiday lighting in Bergen and Essex County had no way to find them online.
Our Approach
We built a custom site with dedicated service pages for each offering — pressure washing, soft washing, and holiday lighting — paired with city-level landing pages targeting key towns across Bergen and Essex County.
What We Addressed
Single-page site with no search visibility
Built dedicated service pages and city-level landing pages across Bergen and Essex County, giving Google 14 indexable entry points instead of one
No presence in seasonal service searches
Created targeted holiday lighting pages for Essex and Bergen County — now pulling 950+ impressions for seasonal keywords and driving the site's highest-converting traffic
No local search footprint beyond direct name searches
Structured service and city pages are now surfacing for 299 unique search queries, expanding visibility well beyond branded searches
“Our old site looked modern but converted terribly. PixelVerse rebuilt it from scratch with actual strategy behind every section. Now we're ranking for local searches and booking 2-3 jobs a week from the website alone.”
See something that resonates?
If you're wondering whether a similar approach could work for your business, the next step is a conversation — not a proposal.